|
|
Lafeber, Walter ListingsIf you cannot find what you want on this page, then please use our search feature to search all our listings. Click on Title to view full description
|
|
|
1 |
Lafeber, Walter Michael Jordan and the New Global Capitalism
W. W. Norton & Company 1999 0393047474 / 9780393047479 Hardcover Very Good Very Good Hardcover
Light shelf wear hardly worth mentioning. Inside is clean and excellent. Hardcover with unclipped dustjacket. About this title: Using basketball and Michael Jordan as prime examples, historian LaFeber investigates the issue of whether corporations like Nike use sports and sports personalities as cultural coercion in the global marketplace. The author warns of a negative backlash against America. A New York Times Notable Book for 1999. From Publishers Weekly: What could be more awe inspiring than the image of Michael JordanAshaved head shining, tongue waggling, basketball cockedAhanging in the air as he glides in to dunk? Try global communication technology that allows kids in the Canary Islands to watch NBA games in real time and use the Internet to order Nike shoes so they can be like Mike. In assessing the recently retired star's ascent from basketball phenom to international marketing phenomenon, LaFeber (The Clash, etc.) views Jordan as the harbinger of a new kind of capitalism fueled by information-age media. It's a world in which American transnational companies like Nike have learned to establish brand consciousness with worldwide social and economic impact. Jordan's career corresponded with and was fueled by the emergence of CNN, the Internet and aggressive worldwide marketing. To put Jordan in context, LaFeber links the history of basketball with America's century of economic dominance and writes entertainingly about the development of the sport into a multi-billion-dollar business with licensing spinoffs. He also asks tough questions about Jordan's responsibility as a public figure ("politically neutered," in Arthur Ashe's phrase) and his muted, awkward reaction to Nike's much criticized labor practices in developing countries. Readers who thought that some necessary cultural criticism was missing from David Halberstam's Playing for Keeps (Forecasts, Jan. 18) will find that LaFeber, a Cornell historian, has written the chapter Halberstam neglected and has expanded it into a thought-provoking reflection on the relationship between Jordan and globalization. (Aug.) NOTE: Publisher overstock books may have a remainder mark. A remainder mark is a mark on the bottom or top edge that is added just to assure that it is not returned to the store! Orders normally ship in 1-2 business days depending on what time payment is completed.
Price:
6.98 USD
|
|
Add to Shopping Cart |
|
|
|
|
|
|
Lafeber, Walter on Adinfinitumbooks.com
Lafeber, Walter on Anovelplace.net
Lafeber, Walter on Aziomedia.com
Lafeber, Walter on Bagotbooks.com
Lafeber, Walter on Bookbrowzers.com
Lafeber, Walter on Bookhouseindinkytown.com
Lafeber, Walter on Brookingsbooks.com
Lafeber, Walter on Collinsbooks.com
Lafeber, Walter on Cupboardmaker.com
Lafeber, Walter on Doreenstephensbooks.com
Lafeber, Walter on Doullbooks.com
Lafeber, Walter on Edconroybooks.com
Lafeber, Walter on Eurolibros.com
Lafeber, Walter on Fatcitybookstore.com
Lafeber, Walter on Ginny6books.com
Lafeber, Walter on Hawkbooks.com
| Lafeber, Walter on Hobgoblinbooks.com
Lafeber, Walter on Horsebooksplus.com
Lafeber, Walter on Infinitybooksjapan.com
Lafeber, Walter on Johnbalebooks.com
Lafeber, Walter on Johnrbelliveaubookseller.com
Lafeber, Walter on Lairdbooks.com
Lafeber, Walter on Leftcoastbooks.us
Lafeber, Walter on Mimicobooks.com
Lafeber, Walter on Montclairbookcenter.com
Lafeber, Walter on Moodybooks.com
Lafeber, Walter on Oddballbooks.com
Lafeber, Walter on Onceuponatimebooks.com
Lafeber, Walter on Pagemaster-books.com
Lafeber, Walter on Pennysbooks.com
Lafeber, Walter on Phatpocket.com
Lafeber, Walter on Pinaclebooks.com
| Lafeber, Walter on Polesworthbookshop.com
Lafeber, Walter on Pomfretstreetbooks.com
Lafeber, Walter on Riversedgebooks.com
Lafeber, Walter on Robinsonstreetbooks.com
Lafeber, Walter on Second-chance-books.com
Lafeber, Walter on Serendipitybooks.com.au
Lafeber, Walter on Southoffrancebooks.com
Lafeber, Walter on Springystreasures.com
Lafeber, Walter on Svirdenbooks.com
Lafeber, Walter on Sweetbeagle.com
Lafeber, Walter on Thebooksend.com
Lafeber, Walter on Twintomes.com
Lafeber, Walter on Used-and-rare-books.com
|
|
|
